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Announcement Timing/Organic Growth

VavatronVavatron Posts: 843
edited January 2019 in General Discussion
Having slept on yesterday’s announcement, the timing makes perfect sense.

If you were going to set a date regarding the future of the game, end of the year makes a lot of sense from a business perspective. When developing budgets (say August timeframe) you look at various influencing factors that could effect the 2019 figures. BumbleBee movie would have certainly been one of those. I suspect the largest influencing factor.

When the film was released with critical acclaim, I’m sure Kabam were optimistic that they would see a big lift in organic growth as a result. Clearly that didn’t happen.

I suspect there were 2 options:

A.) With significant organic growth, more resources would have been allocated for 2019 to develope new content and build momentum.

B.) With low/no organic growth, budget cuts would be needed. Typically this is done by the removal of resources (Kabam staff) or shifting them to other more profitable projects?

The big question is this, are the current plans to simply suspend some development in hopes of adding new game modes to relaunch the game at a later date, or will Kabam just phase TFTF out entirely.

Comments

  • Black_ThoughtBlack_Thought Posts: 392
    edited January 2019
    You cannot support things you don’t advertise. If you have the best resteraunt in town but no one knows about it then your business will never flourish.
  • ManthroManthro Posts: 2,752
    It's funny...

    Everyone blames the dev team for "sinking" this game, when we should all be pointing the finger at Hasbro instead.

    How quickly people forget that Hasbro handcuffed the dev team in terms of what, when and how new bots were released.

    The influence Hasbro had over this game is what the problem was from day 1. All they wanted to do was use it as a launching platform for their newest line of toys, mainly the masterpiece collection.

    The vast majority of feature bots were designed in tandem with the release of a new toy.

    Hasbro even controlled what class the bot would be in game.

    Have all of you forgotten the many comments by the dev team regarding this? Do you not think Kabam is smart enough to know that releasing certain bots like Lockdown, Dino/Mirage, Sideswipe would generate massive spending by the younger demographic of the community?

    Do you not see that Hasbro denied them this opportunity because Hasbro only has interest in selling toys?

    Kabam is a savvy company, they could have made a successful and profitable game if they weren't tied down by a creative control clause in their contract with Hasbro.
  • WarCatWarCat Posts: 171
    edited January 2019
    You’re also forgetting one other factor Mantro, Netmarble. They rushed the release of this game when the Kabam team wasn’t ready to put it out. Then as the games bugs became more pronounced and profits never stayed up, they shifted resources away from the forged to fight team preventing it from fixing the game bugs. It’s a combo, in my opinion, of Hasbro and Netmarble both doing their best to get the most money out of a game and harming its future at the same time.
  • McBusketMcBusket Posts: 174
    Manthro wrote: »
    It's funny...

    Everyone blames the dev team for "sinking" this game, when we should all be pointing the finger at Hasbro instead.

    How quickly people forget that Hasbro handcuffed the dev team in terms of what, when and how new bots were released.

    The influence Hasbro had over this game is what the problem was from day 1. All they wanted to do was use it as a launching platform for their newest line of toys, mainly the masterpiece collection.

    The vast majority of feature bots were designed in tandem with the release of a new toy.

    Hasbro even controlled what class the bot would be in game.

    Have all of you forgotten the many comments by the dev team regarding this? Do you not think Kabam is smart enough to know that releasing certain bots like Lockdown, Dino/Mirage, Sideswipe would generate massive spending by the younger demographic of the community?

    Do you not see that Hasbro denied them this opportunity because Hasbro only has interest in selling toys?

    Kabam is a savvy company, they could have made a successful and profitable game if they weren't tied down by a creative control clause in their contract with Hasbro.

    @Manthro , unfortunately you may be wrong on this..... Me and Alot of Players and whales are fine with out new bots the problem being is content such as Act 4.. That is a Kabam thing NOT a Hasbro thing...
  • McBusketMcBusket Posts: 174
    Manthro wrote: »
    It's funny...

    Everyone blames the dev team for "sinking" this game, when we should all be pointing the finger at Hasbro instead.

    How quickly people forget that Hasbro handcuffed the dev team in terms of what, when and how new bots were released.

    The influence Hasbro had over this game is what the problem was from day 1. All they wanted to do was use it as a launching platform for their newest line of toys, mainly the masterpiece collection.

    The vast majority of feature bots were designed in tandem with the release of a new toy.

    Hasbro even controlled what class the bot would be in game.

    Have all of you forgotten the many comments by the dev team regarding this? Do you not think Kabam is smart enough to know that releasing certain bots like Lockdown, Dino/Mirage, Sideswipe would generate massive spending by the younger demographic of the community?

    Do you not see that Hasbro denied them this opportunity because Hasbro only has interest in selling toys?

    Kabam is a savvy company, they could have made a successful and profitable game if they weren't tied down by a creative control clause in their contract with Hasbro.

    @Manthro , unfortunately you may be wrong on this..... Me and Alot of Players and whales are fine with out new bots the problem being is content such as Act 4.. That is a Kabam thing NOT a Hasbro thing...
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